Selling is knowing...

Selling is knowing...

How to treat your publicas you would like to be treated;How to market and merchandise betterthan your competition;How to listen and learn from your staffas well as your public;How to assess your own knowledge, or lack of itabout your services, ideas, goods or products;and how to make it easier for your publicto accept what you are offering.
And finally,SELLING IS knowingthat this business is after all, a profession . . .THE PROFESSION of selling.